DECEMBER 1998
Marc DeschampsIn December 1998, at Stola S.p.A. a technical-commercial meeting takes place between Scania Technical Director Staffan Sjostrom and Messrs. Stola together with collaborators Lucio Giarolo and Vittorio Della Rocca.
Sjostrom is the same person who in 1988 had already entrusted Stola S.p.A. the construction of the Master Models in various versions of the previous Series 4 cabins, designed by Bertone, under the stylistic direction of Marc Deschamps.
The Swedish manager informs us that we will have to create some stylish models of the new 5 R series, whose style will once again be entrusted to Marc Deschamps, long-time Style Director at the French company Heuliez.
The activities will begin in January 1999, and for the sake of history, it must be said that the style model and the Master Model of the exterior of this Scania cab had already been created by Bertone the year before, but evidently it had not fully satisfied the Swedish company .
So we will work intensely right away with Team Heuliez-Scania who already has all the new designs ready.
Many former Bertone designers are already known for the previous Scania 4 series, so in addition to Deschamps there are Orazio Daldosso, Paolo Fassone, Pier Silvio Bugnone and Eduardo Botero. the latter in Heuliez since 1998.
For Scania in the Team Anna Bodestig, Torkel Varg and Staffan Sjostrom.
A stylish model, again with the Heuliez style with the long front, will be built directly by the Tesco company for Scania, as will all the mathematics of the other two models.
The presentation of the three style models will take place at Stola S.p.A. in a large space in via Ivrea 91 adjacent to the main factory specifically rented for these purposes.
The interior model will then be confirmed as the one designed and created by Bertone in 1998.
The activities of Stola S.p.A. which to summarize were the construction of two style models which will be finished on March 31, 2000
This Scania truck from the 5 R series will go into production in 2004 and the following year will receive the prestigious “Truck of the Year” award.